BECOME A SHINE FM COMMUNITY PARTNER
Shine FM is a non-commercial, educational radio station as determined by the Federal Communications Commission (FCC). Therefore, we do not sell traditional or conventional advertising like commercial stations because we are restricted about what we can say about for-profit businesses. If you are a non-profit organization, we have no restrictions about what we can say about your organization.
Shine FM offers for-profit businesses a way to promote their businesses to our listeners through underwriting announcements as set forth by FCC rules.
Announcements Can Say:
• Who You Are
• What You Do or Sell
• When You Are Open
• Where You Are Located
• Why You Do What You Do
• How to Contact You
Announcements Need to Avoid:
• Calls to action (call today, stop by, buy one)
• Making qualitative or comparative statements (lowest price, best in town)
• Mentioning prices
• Promoting a sales event
Sample Annoucement
Shine FM appreciates the support of ABC Restaurant. ABC is open for lunch and dinner each day. Their menu includes a variety of entrees, sandwiches, salads, and deserts. They also offer catering and a private banquet room. ABC Restaurant is located in Bellefontaine at 123 Cherokee St., and on the web at ABC Restaurant dot com. ABC Restaurant, a Shine FM Community Partner.
Helping You Succeed in the Marketplace
Underwriting announcements achieve similar, if not better, results as traditional or conventional advertising. Announcements on Shine FM are designed to provide listeners valuable and targeted information about your business or organization that they can use and act on. As a result, we believe that listeners will seek out opportunities to patronize your business and help you succeed in the marketplace because of your choice to be a Shine FM Community Partner.
ADVANTAGES of becoming a Shine FM Community Partner…
• Format…Shine FM is a high-quality contemporary Christian music format that reaches a wide demographic of ages 25-54
• Listener Loyalty…Shine FM gives you the opportunity to speak directly to one of the most loyal and dedicated groups of radio listeners – the Christian radio audience. Shine FM will have listener loyalty like no other format can offer!
• Satisfaction…Every time you turn on Shine FM, you will know God is using you to help make Shine FM possible!
UNDERWRITING PACKAGES
Shine FM underwriting opportunities are available to fit almost any budget. The packages range from $50 to $500 per month. Event sponsorship is also available as needed.
SIGN UP TODAY!
Community partnership with Shine FM is a cost-effective way to market your business to a loyal group of radio listeners, while supporting a ministry that is focused on serving the local community. The following businesses have committed to be Shine FM Community Partners. Contact Mark Boyer today to begin your partnership and join these local businesses.
Chattan Loch Bistro and Public House in Bellefontaine
Education Station in Bellefontaine
Farm Credit Services of Mid-America in Bellefontaine
Fissel Floor Covering in Bellefontaine
Green Hills Retirement Community in West Liberty
The Lighthouse Christian Bookstore in Marysville
The Peak Performance Center in Bellefontaine
Worth Repeating, too in Bellefontaine
Vineyard Christian Fellowship in Bellefontaine
Zirkle Financial Allstate in Marysville
